Companies must be constantly evolving to stay up-to- date with the digital environment their customers are living and working in. Technologies such as IoT, AI and cloud computing are in continual development, so to maintain effective interaction with customers, businesses will have to become dynamic towards new ways of working through digital platforms.
Digital Identity has an impact on society and businesses caused by changes in use, opportunity and application of digital technologies to retain customers, grow new business channels, drive revenues and assure digital identity credentials
However, it is not enough to simply adopt new technologies; the business must change its way of thinking and become flexible in how it works. There is no end-date to Digital Identity: it will always be a relevant progression in every successful business, so innovation is key.
Identity is a significant part of a company’s digital journey, and will only become more important as users create digital identities and slowly stop relying on traditional technologies such as passwords.
This presents a new type of security challenge, as the number of devices and identities are increasing, and each needs to be secured. Customers will not trust the businesses they interact with unless they’re confident in the privacy of their information.
